Lynda M. Applegate, Professor of Business Administration at Harvard Business School, published an article called Jumpstarting Innovation: Using Disruption to Your Advantage.
Therein she lists guidelines [that] can help you leverage disruption to turn ideas into opportunities to create sustainable business advantage:
- Listen to—and learn from—the market
- Expand your horizons
- Identify potential disruptors that could be a source of opportunity
- Select ideas for further evaluation
- Turn promising ideas into opportunities
- Implement to reduce risk and manage uncertainty
- Collaborate!
Some more interesting thoughts and facts on this topic you’ll find in the book Radical Innovation by Richard Leifer.
